Fintech onboarding: where users drop off before the first payment
Fintech onboarding drop-off rarely happens at the signup form. It happens later, between verification approved and the first funded transaction, a gap that usually goes unmeasured.
Growth · Argentina
We do full-funnel growth for Argentine brands from Buenos Aires: acquisition, activation and retention on unified CDP data. In a market where acquiring gets more expensive with every devaluation, defensible growth lives in customers coming back.
Acquisition cost in dollars goes up and the peso ticket melts: the only variable protecting margin is purchase frequency. An Argentine business that depends on new paid traffic for every sale is running an increasingly expensive hamster wheel.
Our system attacks exactly that: define lifecycle stages with numbers, find where the second purchase is lost, and automate the flows that sustain it, with email, WhatsApp and push coordinated from Customer.io.
Bigbox runs its full lifecycle on an implementation of ours that went to production in 15 days and was replicated across five countries. With Wibond and BIGG we work growth in fintech and consumer, two categories where the Argentine repurchase is won with timing, not discounts.
Customer.io Platinum Partner
Reviews published by clients on the Customer.io agency directory.
★★★★★A tech partner that genuinely makes a difference
Working with Hyppo has been a very positive experience for our business. Their automation expertise let us optimize journeys and improve conversion results on the back of technology. They also stand out for their human quality and their ability to understand what the business needs and get the most out of the platforms.
★★★★★Smart, fast, committed and resourceful team
A genuinely exceptional partner. Beyond being smart and fast, the team brought real human warmth and a creative problem-solving mindset to every challenge. They were remarkably flexible, often helping us define what we actually needed when we couldn't articulate it ourselves. They organized our thinking, structured our data, and helped us unlock value we didn't know we had.
★★★★★A partner to scale with
Hyppo supported us end to end: from the technical integrations to the analysis and build-out of automated campaigns for every stage of the lifecycle. Their strategic approach, their execution and their attention to detail made a big difference.
★★★★★Excellent service
A company we would highly recommend: very reliable, with a lot of support and always available to sort out any issue.
It builds the complete growth system: paid acquisition, activation, retention and reactivation on unified data. In the Argentine context the focus is usually retention and purchase frequency, because acquisition costs rise in dollars while the ticket melts in pesos.
Because inflation punishes twice: it makes acquisition more expensive and depreciates nominal revenue. A returning customer pays no acquisition cost and sustains real margin. Retention is the one growth lever the macro cannot take from you.
The center is Customer.io as CDP and automation engine (we are official partners), coordinated with WhatsApp Business API, the paid platforms and BigQuery for cohorts and lifecycle. We publish our own apps to connect Shopify and Tiendanube to Customer.io in one click.
The first automations are in production within the first month and their effect is measured against a control group from day one. The compound effect on retention and frequency shows over the next two or three purchase cycles of the business.
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