Growth · Peru
We do full-funnel growth for Peruvian brands: acquisition, activation and retention on unified CDP data. The Peruvian market is still maturing, and that is a concrete opportunity: whoever builds their retention system today buys an advantage competitors will need years to match.
In mature markets, a retention system is a survival requirement. In Peru it is still an advantage: most brands keep competing for the click while their own customer base sits unworked. Every customer who buys today and receives no relevant communication afterwards is a second sale lost for lack of a system.
Our job is building that system: define lifecycle stages with numbers, find where the second purchase or the renewal is lost, and automate the flows that sustain it with email, WhatsApp and push coordinated from Customer.io, where we are official partners.
In Peru we work with Innova Schools, one of the largest private school networks in the country. Education is the long funnel par excellence: a family evaluates for months before enrolling, and data-driven automated nurturing defines who reaches the end of that consideration. The same lifecycle muscle runs in production for Bigbox, with an implementation that shipped in 15 days and was replicated across five countries.
Customer.io Platinum Partner
Reviews published by clients on the Customer.io agency directory.
★★★★★A tech partner that genuinely makes a difference
Working with Hyppo has been a very positive experience for our business. Their automation expertise let us optimize journeys and improve conversion results on the back of technology. They also stand out for their human quality and their ability to understand what the business needs and get the most out of the platforms.
★★★★★Smart, fast, committed and resourceful team
A genuinely exceptional partner. Beyond being smart and fast, the team brought real human warmth and a creative problem-solving mindset to every challenge. They were remarkably flexible, often helping us define what we actually needed when we couldn't articulate it ourselves. They organized our thinking, structured our data, and helped us unlock value we didn't know we had.
★★★★★A partner to scale with
Hyppo supported us end to end: from the technical integrations to the analysis and build-out of automated campaigns for every stage of the lifecycle. Their strategic approach, their execution and their attention to detail made a big difference.
★★★★★Excellent service
A company we would highly recommend: very reliable, with a lot of support and always available to sort out any issue.
It builds the complete growth system: paid acquisition, activation, retention and reactivation on unified CDP data. In the Peruvian context the focus is arriving early: since most brands are not working their customer base yet, a well-built retention system is a direct competitive advantage, not just an efficiency gain.
Because retention compounds: every month the system runs adds customers who return without acquisition cost, data that improves segmentation, and learnings competitors do not have. Starting once the market has matured means building with higher acquisition costs, against competitors who already have their base working for them.
Yes: we work with Innova Schools, one of the largest private school networks in Peru. The education funnel is long, a family considers for months, and automated data-driven nurturing makes the difference between an inquiry that goes cold and an enrollment. That experience applies to any long-consideration business.
The first automations are in production within the first month: Bigbox’s implementation shipped in 15 days and runs in five countries today. Its effect is measured against a control group from day one, and the compound effect on retention shows over the following purchase or renewal cycles of the business.
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