Data marketing · Peru

Data marketing agency in Peru

We unify Peruvian brands’ customer data in a CDP and turn it into reliable measurement and automatic activation. Companies that digitized fast accumulate data faster than they build systems to use it: putting that in order early is an advantage that compounds with every month of operation.

Accumulated data without a system is not an advantage

The accelerated digitization of Peruvian business has a side effect: customer data piles up scattered across the ecommerce platform, the payment gateway, WhatsApp chats and the sales team’s spreadsheets, none of them talking to each other. Every new system adds information and subtracts visibility, because nobody sees the whole customer.

Our work reverses that equation: a CDP with a single profile per customer and a measurement layer with cohorts, retention and customer value. Whoever unifies early accumulates clean history from day one; whoever postpones it has to rebuild it years later, when competitors already decide with data.

Implementations in production, in Peru too

We operate regional clients with Peruvian operations, like Takenos in cross-border payments, where the data architecture has to work equally well in every country. Bigbox’s Customer.io implementation went to production in 15 days and runs in five countries today. We are official Customer.io partners and a data diagnostic is the typical starting point of a project.

Customer.io Platinum Partner

5.0 in the partner directory.

Reviews published by clients on the Customer.io agency directory.

See the profile on Customer.io →
★★★★★

A tech partner that genuinely makes a difference

Working with Hyppo has been a very positive experience for our business. Their automation expertise let us optimize journeys and improve conversion results on the back of technology. They also stand out for their human quality and their ability to understand what the business needs and get the most out of the platforms.

Jan 2026 · Customer.io · Translated from Spanish
★★★★★

Smart, fast, committed and resourceful team

A genuinely exceptional partner. Beyond being smart and fast, the team brought real human warmth and a creative problem-solving mindset to every challenge. They were remarkably flexible, often helping us define what we actually needed when we couldn't articulate it ourselves. They organized our thinking, structured our data, and helped us unlock value we didn't know we had.

May 2026 · Customer.io
★★★★★

A partner to scale with

Hyppo supported us end to end: from the technical integrations to the analysis and build-out of automated campaigns for every stage of the lifecycle. Their strategic approach, their execution and their attention to detail made a big difference.

Aug 2025 · Customer.io · Translated from Spanish
★★★★★

Excellent service

A company we would highly recommend: very reliable, with a lot of support and always available to sort out any issue.

Data marketing in Peru: FAQs

What does a data marketing agency solve in Peru?

The typical problem of fast digitization: customer data scattered across systems that do not talk, ecommerce, payments, WhatsApp, sales spreadsheets. We unify everything in a CDP with a single profile per customer, build measurement for cohorts, retention and customer value, and automate activation on real behavior.

Why unify data early?

Because the advantage compounds: every month with the CDP running accumulates clean customer history, improves segmentation and feeds the automations. A brand that unifies today holds, two years from now, an asset competitors cannot buy or copy quickly, because customer behavior history cannot be rebuilt backwards.

Do you work with regional companies operating in Peru?

Yes. We operate regional clients with Peruvian operations, like Takenos in cross-border payments, where the same data stack has to serve several countries at once. The reverse case also applies: a Peruvian company expanding regionally can take the same architecture along without rebuilding it market by market.

Does Hyppo keep the data and the accounts?

No. The CDP workspace, the accounts and the data always belong to your company; we operate with access you can revoke at any time. It is one of the questions we recommend asking any agency before signing, along with who owns the integrations that get built.

The same service in other markets

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