Performance marketing · Peru
We run performance marketing for Peruvian brands: Google, Meta and TikTok optimized for customer value, not clicks. In a market where buyers compare before deciding, winning campaigns are the ones that build trust and get measured against real revenue, not the number the platform shows.
Peruvian ecommerce keeps growing and digital wallets are already mainstream, but the buyer still compares prices, reviews and reputation before paying. That changes the campaign’s job: the cheap click landing on a page without trust signals loses to the competitor that has them. Creatives, landing pages and remarketing have to answer the real objections of someone who compares.
The other local rule is the calendar: Cyber Wow and the Cyber Days concentrate demand and push ad inventory costs up. Arriving without segmented audiences means paying a premium for customers who would have bought anyway. We prepare those events weeks ahead, with CDP audiences and incrementality measurement to know what the campaign truly generated.
Paid does not end at the click: in the region a large share of conversion happens on WhatsApp, and that is where return is won or lost. At Garden, an assisted-sales operation, 94% of leads are classified automatically via WhatsApp before reaching a salesperson. The same approach applies to the Peruvian lead: every conversation flows back into the platforms as an optimization signal. The team operates from Buenos Aires, in the same time zone as Lima, with published packs from USD 1,500 per month.
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Reviews published by clients on the Customer.io agency directory.
★★★★★A tech partner that genuinely makes a difference
Working with Hyppo has been a very positive experience for our business. Their automation expertise let us optimize journeys and improve conversion results on the back of technology. They also stand out for their human quality and their ability to understand what the business needs and get the most out of the platforms.
★★★★★Smart, fast, committed and resourceful team
A genuinely exceptional partner. Beyond being smart and fast, the team brought real human warmth and a creative problem-solving mindset to every challenge. They were remarkably flexible, often helping us define what we actually needed when we couldn't articulate it ourselves. They organized our thinking, structured our data, and helped us unlock value we didn't know we had.
★★★★★A partner to scale with
Hyppo supported us end to end: from the technical integrations to the analysis and build-out of automated campaigns for every stage of the lifecycle. Their strategic approach, their execution and their attention to detail made a big difference.
★★★★★Excellent service
A company we would highly recommend: very reliable, with a lot of support and always available to sort out any issue.
The Peruvian buyer compares before deciding: prices, reviews and brand reputation. A campaign that only buys cheap traffic loses to one that builds trust signals into the ad, the landing page and the remarketing. That is why we optimize for customer value and real conversion rate, not cost per click.
With early preparation: CDP-segmented audiences so the discount is not given to people who would buy anyway, creatives and flows ready weeks before the event, and measurement against a control group to know how much revenue the campaign truly generated. The expensive mistake is improvising during the highest-CPM weeks of the year.
Yes, it is a central case in the region. At Garden, 94% of leads are classified automatically via WhatsApp before reaching a salesperson, and that classification flows back into the platforms as an optimization signal. If your business closes sales in conversations, we measure the full funnel down to the sale, not the form.
The team works from Buenos Aires, in the same time zone as Lima, so meetings, reports and urgencies happen during your working hours. Published packs start at USD 1,500 per month, and the ad accounts, pixels and audiences always remain your company’s property.
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